Pereira says the goal of all the changes is to make the games go faster; he’s hoping the average contest will clock in at about 2.5 hours. Embracing Betting

League officials are making no bones about the fact that they want to in the US.

American Alliance of Football Set for Kickoff With Gambling Slant in Mind

Fans will eventually be able to place bets on almost any event in the game via a mobile app. In fact, how much a player earns will be based partly on how much and how often fans are betting on their individual performances. 

Those bets aren’t available quite yet, but My Bookie is already offering odds on who will win the inaugural championship.

Arizona Hotshots +250

Salt Lake Stallions +400

San Antonio Commanders +500

Orlando Apollos +500

Atlanta Legends +500

San Diego Fleet +1000

Memphis Express +1000

Birmingham Iron +100

Arizona, a team coached by former UCLA head coach Rick Neuheisel, is a significant favorite to start the season at +250 odds.

The first game between Atlanta and Orlando kicks off on Saturday night at 8pm EST and will be broadcast on CBS.